Brand identity and packaging for spreads

Wzór UX Agency Team
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Label and packaging design for a Better Foods line of low-calorie spreads - in chocolate, pistachio and salted caramel variants - together with a supporting brand identity system: logo, business cards, letterhead, envelopes and other stationery.

Branding
Client
Better Foods
Industry
Grocery Retail , Retail & FMCG
Better Foods logo - a green wordmark with a smile beneath the letters, on a white background. Better Foods stationery: business cards, a badge, envelopes, letterhead, a notebook and a jar of the spread on a green background, next to lifestyle photos on an orange background. A jar of Better Foods salted caramel spread, with caramel cubes and a cracker spread with the cream, on an orange background reading "Salted Caramel Flavour". A jar of Better Foods dark chocolate spread, with chocolate pieces and rice cakes spread with the cream, on a brown background reading "Chocolate Flavour". A woman in sportswear with a bag and a yoga mat, on an orange background with a green panel bearing the Better Foods logo. A grid of nine flavour icon tiles for Better Foods spread: gingerbread, chocolate-hazelnut, dark chocolate, white chocolate, pistachio, salted caramel, biscuit, and the word "Flavours".

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- Patryk Korycki, CEO

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Book a free consultation with an expert to discuss your project and get answers to your questions.

- Patryk Korycki, CEO

Schedule a meeting
Book a free consultation