--- title: "Entertainment" url: "https://wzor.biz/en/industries/rozrywka/" description: "We design OTT platforms, ticketing and event apps. Content catalogues, recommendations, SVOD/AVOD/TVOD monetisation. We withstand peak load at the sales start." lang: "en" --- # Entertainment [Free consultation](https://wzor.biz/en/free-consultation/) [Projects](https://wzor.biz/en/projects/) We design OTT platforms, ticketing apps, theme-park services and event aggregators. We work with a complex content catalogue, recommendations, SVOD/AVOD/TVOD monetisation and ticketing peak load - where the first 90 seconds decide the season. We have worked with leading companies and startups Challenges ## A viewer chooses in seconds and buys a ticket in the minute sales open - „The catalogue is dense, and the viewer still ends up with what they already know.” Audit of the catalogue architecture, redesign of navigation and search, design of recommendations (similar, because-you-watched, trending), validation with the viewer in their natural viewing environment. - „The ticket on-sale takes the system down at exactly the moment everyone is watching.” Audit of the purchase journey for peak load, redesign of the shortest possible path (guest → ticket → payment), idempotency, design of a virtual queue and sale-status messaging. - „Online and offline live apart - the customer buys in the app and starts over on site.” Workflow research with on-site staff and the audience, design of multi-system integration (ticket/wristband, hotel, food, spa, payment), a consistent UX from booking to leaving the venue. Who it is for ## OTT, ticketing, attractions - three models, one promise to the audience Whatever the format - we hand over the design in a format readable for the development team, with documentation of multi-system integration (CMS, billing, ticketing, payment provider). - ### OTT streaming and VOD platforms SVOD / AVOD / TVOD services, Smart TV apps (Tizen, webOS, AndroidTV, tvOS), mobile companions. Catalogue architecture, recommendations, cross-device continuity of viewing, ad or subscription monetisation. - ### Ticketing and events Ticket-sales services for concerts, cinema and theatre, cultural-event aggregators, mobile apps for the audience. The specifics: peak load in the first minutes of sale, short journeys, payment idempotency. - ### Theme parks and tourist attractions E-commerce services for theme parks, ticketing kiosks, online-with-offline integrations (wristband, hotel, spa, food, age restrictions). They withstand seasonal and holiday traffic spikes. ![Four printed interface layouts on a desk: a dashboard, a phone screen, a form and a table, with one block circled in marker](https://wzor.biz/_astro/dla-kogo-wydruki-ekranow.GsgQefUA_1bzGfa.webp) Process ## Five steps - from the first conversation to post-launch measurement We scale scope to the product. For OTT platforms the emphasis is on catalogue, recommendations and Smart TV. For ticketing - on peak load and shortening the purchase journey. For events / theme parks - on integrating online with offline (bookings, accommodation, wristband, payment). 1. 30 min ### Discovery call - 30 minutes Online, with the lead designer. We get to know the product, the metrics you judge it by, and the regulatory context it operates in. 2. Week 1–2 ### Audit and discovery Analytics, session recordings, user interviews, heuristic review. The barriers people actually hit become design hypotheses. 3. Week 3–6 ### UX/UI design Wireframes, a prototype you can click through, the final interface. Documentation written for the team that will ship it - tokens, states and responsive behaviour included. 4. Week 6–7 ### Validation Tests with real users, or an A/B test in production. The design changes on the strength of what we saw, before it reaches code. 5. After launch ### Delivery and care We work side by side with your developers - implementation review, fixes, additions to the library. After launch we measure and come back with the next hypotheses. Toolkit ## Entertainment platforms and technologies we work with ![A workbench from above: two printed interface layouts, a magnifier enlarging one block, a steel ruler and a greyscale step wedge running from white to black, with one line underlined in orange marker](https://wzor.biz/_astro/warsztat-lupa-linijka-skala-szarosci.C5DINzRJ_Z2n7L7C.webp) - Smart TV (Tizen, webOS, AndroidTV, tvOS) - Brightcove / JW Player / Vimeo OTT - SVOD / AVOD / TVOD - Ticketing engines - Stripe / Adyen / Paynow - CMS for the content catalogue - PWA and mobile apps - WCAG 2.1 AA Next step ## Let us talk about your project Tell us what you have to do. We will come back with scope and a quote. [Free consultation](https://wzor.biz/en/free-consultation/) [Projects](https://wzor.biz/en/projects/) Selected work ## Selected work in Entertainment Some of our work is under NDA - we walk you through it live during the discovery call. - [ ![Econverse - two phones showing the event website: the "Bilet do świata start-upów" hero and the "how to sign up" section, on a purple background.](https://wzor.biz/_astro/cover.B94izcES_7kHPe.webp) Econverse - Website for a start-up event ](https://wzor.biz/en/projects/econverse-strona/) - [ ![AIESEC - a tablet and a laptop showing the home page: the "go on an internship with AIESEC" hero, a mosaic of participant photos and the "go on an internship or volunteer" and "become our partner" buttons.](https://wzor.biz/_astro/cover.Bju2-F43_Z1bbDVk.webp) AIESEC - Website for internships and volunteering abroad ](https://wzor.biz/en/projects/aiesec/) - [ ![Radio Lublin - a ticket to the "Łukasz Jemioła" concert at the Budka Suflera Studio at Radio Lublin, with the target motif, the "70 years" logo and the mascot, on blue.](https://wzor.biz/_astro/cover.Uq_5h1vo_Z2s5pXv.webp) Radio Lublin - Identity for an anniversary campaign ](https://wzor.biz/en/projects/radio-lublin/) - [ ![Econverse - start-up event collateral: the "Bilet do świata start-upów" poster, business cards, a folder and a phone showing the website, in purple and orange.](https://wzor.biz/_astro/cover.DkIrTcFs_1oHyAE.webp) Econverse - Visual identity for a start-up event ](https://wzor.biz/en/projects/econverse/) - [ ![Polilang - the Polilang language centre collateral set: a navy folder with the logo, letterhead, business cards and a phone showing the website design, with the yellow ginkgo mark.](https://wzor.biz/_astro/cover.CTpaaH9c_Z1cLnoO.webp) Polilang - Visual identity for a language school ](https://wzor.biz/en/projects/polilang/) - [ ![Supersound stationery on a dark table: letterhead with a watermark of the logo, an envelope, an orange and a white business card, next to a gold binder clip and a pen.](https://wzor.biz/_astro/cover.CPZL7q98_hlK0w.webp) Supersound - Brand identity for an audio company ](https://wzor.biz/en/projects/supersound/) - [ ![A white T-shirt on a hanger printed with the "MD" logo - an illustrated portrait of a man in a cap and the letters MD on a red background, against a dark background with neon light tubes.](https://wzor.biz/_astro/cover.CoTdm8UC_Z2qowk5.webp) Marcin Danych - Personal brand logo and "Areny NBA Tour" ](https://wzor.biz/en/projects/areny-nba/) - [ ![Avalon - business cards for the language school with the oval logo, an illustration of a London skyline with clouds and contact details, on a purple background.](https://wzor.biz/_astro/cover.VRL7gp0o_ZtGuAo.webp) Avalon - Visual identity for a language school ](https://wzor.biz/en/projects/avalon/) - [ ![Wydaj Inaczej - two business cards for the publishing house: a cream one with the blue open-book logo and a navy one with the mark embossed, on a blue background.](https://wzor.biz/_astro/cover.TAqDWiPl_ZRCAkJ.webp) Wydaj Inaczej - Visual identity for a publishing house ](https://wzor.biz/en/projects/wydaj-inaczej/) - [ ![Shani Jani - a flat-lay of the Pakistani-Indian restaurant identity: the mandala logo, a menu with dishes (biryani, tandoor, naan), flyers, a loyalty card and business cards on a dark background.](https://wzor.biz/_astro/cover.Uiklw7uu_Z2gvaxz.webp) Shani Jani - Identity for a Pakistani-Indian restaurant ](https://wzor.biz/en/projects/shani-jani/) - [ ![Mr Buzzer - visualisation of the full "Betoniaki" team kit: a black jersey and shorts with red stripes, socks and basketball shoes, on a dark red background.](https://wzor.biz/_astro/cover.DhEdOhcS_ZJYUi1.webp) Mr Buzzer - Club logo and basketball team kit ](https://wzor.biz/en/projects/mr-buzzer/) - [ ![Macma - Santa Claus reading the English-language "2019 New Season New Gadgets" catalogue with a red cover, in front of a decorated Christmas tree.](https://wzor.biz/_astro/cover.D4jE5opy_Z1TggDf.webp) Macma - Product catalogues for promotional gadgets ](https://wzor.biz/en/projects/macma/) - [ ![Joga Na Szlaku - a round wooden sign with the brand logo burned into it, mounted on a wooden plank wall.](https://wzor.biz/_astro/cover.mxyh2t6I_RGgMW.webp) Joga Na Szlaku - Logo and promotional materials ](https://wzor.biz/en/projects/na-szlaku/) - [ ![Projekt Multimedia - a stack of catalogue copies with the dark "We create the extraordinary through modern technology" cover, showing a lit underground gallery.](https://wzor.biz/_astro/cover.bXTMcb7-_Z1casgd.webp) Projekt Multimedia - Multimedia exhibitions brochure ](https://wzor.biz/en/projects/projekt-multimedia/) - [ ![Eurojumper - a product catalogue spread: an 'About company' page and a bungee trampoline spec sheet with dimension tables and a technical description of the build.](https://wzor.biz/_astro/cover.BEQmBw65_RvOEz.webp) Eurojumper - Product catalogue for bungee trampolines ](https://wzor.biz/en/projects/eurojumper/) - [ ![Faro Resort Family Estate - the closed guidebook with a round lighthouse crest and a red band welcoming guests in three languages.](https://wzor.biz/_astro/cover.Fd1XEqEc_ZnvmRC.webp) Faro Resort - Guest guidebook for a family resort ](https://wzor.biz/en/projects/faroresort/) - [ ![Iron Fitness - the product catalogue propped against a blurred gym background: the black-and-white cover with an athlete holding a barbell and the words "Katalog produktów", beside a spread showing the grid of strength-machine icons.](https://wzor.biz/_astro/cover.CQ3sujMV_T611F.webp) Iron Fitness - Product catalogue for strength machines ](https://wzor.biz/en/projects/iron-fitness/) - [ ![Rajskie Wrota - a stack of "Youth tourism" catalogue copies, with a cover photo of teenage girls with backpacks on a mountain trail.](https://wzor.biz/_astro/cover.CRKOtQh3_c8DcS.webp) Rajskie Wrota - School trip offer catalogue ](https://wzor.biz/en/projects/rajskie-wrota/) [Projects](https://wzor.biz/en/projects/) Client voices ## What our clients say - > „Working with the Wzór team was a genuinely great experience! They always answered our questions quickly and were flexible about our comments. They have no shortage of creative ideas and are at the same time thoroughly reliable and on time. The end result fully met our expectations; we recommend them to anyone looking for professionals who care.” ![](https://wzor.biz/_astro/opinia.BrbzyDCf_1rSYiY.webp)Maja Wieloch-Silecka Operations Director, Bosfor Group - > „Our clients expect us to act fast and effectively across a very wide scope - from building a brand, through a website with a store, to running an effective sales campaign. Not an easy task, but doable when you have a tight-knit team and partners who take on challenges on the fly. For us, quality, accountability and commitment are key, and working with UX Agency Wzór gives us that 100%.” ![](https://wzor.biz/_astro/piotr-alberski.B09Ae7iY_Z19yEFs.webp)Piotr Alberski Chief Operating Officer, Agencja XO Media - > „Our cooperation with UX Agency Wzór started with our own website. We really liked the way they work, so we decided to subcontract projects for our clients to them on a White Label basis. We loved their workflow, the way they hand projects over to our team, their documentation and their work on the design system. Now we can take on bigger risks.” ![](https://wzor.biz/_astro/mateusz-swol.DkFG1xeC_1fOqLw.webp)Mateusz Swół Chief Operating Officer, Sellace The team ## Who runs it The people who run the services this industry leans on most. You talk to them directly, from the first call through to delivery. - ![Aleksandra Bondar](https://wzor.biz/_astro/aleksandra-bondar.Bn8yt1m6_14BXcM.webp) ### Aleksandra Bondar Senior UX/UI Designer - ![Katarzyna Adamczuk](https://wzor.biz/_astro/katarzyna-adamczuk.BgcDb3aF_15a0Nk.webp) ### Katarzyna Adamczuk Prezes, Analityk Biznesowy - ![Patryk Korycki](https://wzor.biz/_astro/patryk-korycki.D95uAkaq_Z9hpwb.webp) ### Patryk Korycki CEO, Analityk Biznesowy - ![Tadeusz Wadas](https://wzor.biz/_astro/tadeusz-wadas.W_mr3ido_Z20GQjB.webp) ### Tadeusz Wadas Senior UX/UI Designer FAQ ## Questions that come up most often Do you design Smart TV apps? Yes - OTT apps on Tizen, webOS, AndroidTV and tvOS, in one design system with the mobile and web versions. The specifics: remote instead of touch, 10-foot UI, limited gestures, continuity of viewing (resume watching) across devices. How do you design for peak load at the sales start? The purchase journey is as short as possible (idempotent, completable after a refresh). We design a virtual queue with clear status, sale-state messaging (available, last few, sold out), and cart reset as a safe exit. On the development side we work with the team on cloud architecture and caching. Do you cover monetisation - SVOD, AVOD, TVOD? Yes - conversion-flow design for subscriptions (SVOD), in-stream / pre-roll ads (AVOD), single-title rentals (TVOD) or a hybrid model. A/B testing of paywalls and conversion moments, viewer segmentation (anonymous / registered / paid). Do you work with theme parks and tourist attractions? Yes - e-commerce services for parks, ticketing kiosks (high-contrast with large touch targets), apps for the audience with wristband/ticket integration. We design in the context of ticketing + hotel + spa + food + payment integration. Related services ## Related services - [Conversion Optimisation (CRO)](https://wzor.biz/en/services/optymalizacja-konwersji/) - [UX Research](https://wzor.biz/en/services/badania-uzytkownikow/) - [Design System](https://wzor.biz/en/services/design-system/)